Check out the new shoe collab from Vans x Pink Helmet Posse - it looks pretty sweet!

The kids Pink Helmet Posse Sk8-Hi comes in 3 different prints/color ways and runs $40. A perfect fit and look for the PHP girls and all their fans!

You can get a pair for yourself right HERE

7 yr old Girl is NOT a 4 Letter Word team rider Sky and her 4 yr old brother Ocean had a great time skating new places while visiting Chicago.

Sky is "skate" testing our new "It's Not About Pretty" vintage flannel shirt  a custom GN4LW denim vest & "Pretty Radical" tank top, and our GN4LW signature beanie. We're thinking it all passed the comfort test with flying colors!

You probably saw our post today about rad girls Katherine Beattie and Jamey Perry who we met by chance, at Venice Skatepark yesterday. Well, check out Katherine is this video from Woodward West and see what they have to say about this rad athlete.

Via Woodward West:

Katherine Beattie is an adaptive sports athlete for Box Wheel Chairs and WCMX. Katherine suffers from Spastic Quadriplegia Cerebral Palsy, also known as Spastic Tetraplegia, that affects all four limbs (both arms and legs). This does not stop Katherine's determination to come back to Woodward West and take another chance at being the first-ever female WCMX athlete to land the coveted and sought after backflip on her wheelchair. Using Woodward West signature foam pits and Resi she will be able to see it and feel it come to life. Will she make it? Check it out as she hucks her flip at one of the only places capable of making her dream come true. 


Stay tuned here on the GN4LW site as we plan to do an interview with both Katherine and Jayme in the very near future!

Girl is NOT a 4 Letter Word team rider Sky Brown in the big bowl at Venice

Photo: Ian Logan

Make sure you mark your calendars for the Venice Springtime Ladies Jam happening in Venice on April 30th from 11AM  - 4 PM - it's going to be so much fun and all ages/abilities can enter.

There is "Pup Cup" for the beginners at 11 AM - which includes a "tick tack" "push" and "carve" session.

This will be an awesome event and we'd all love to see as many girls at it as possible - the weather should be warm, and what could be possibly more fun that hanging out with tons of other girls and skating Venice Skatepark on a warm California day?

See you there!!

Brighton Zeuner's 2016 part is out! Filmed & edited by Josh Henderson of The Skateboard Mag and shot in and around San Diego, Brighton throws down trick after trick, showing the style and range that made it a no brainer for her to turn pro earlier this year.

Did you catch her runs at Vert Attack this past weekend? If not  check out the post before this one to see more of Brighton and what landed her an awesome second place finish in the pro division.

Did you somehow miss seeing the girls kill it at Vert Attack X on Saturday? Or maybe you just want to watch that awesome jam session where they snaked one another again? Sit down, grab some food and get ready to be STOKED.

Here are the times in video so you can jump to the portion you want to watch NOW and save the rest for later.

Make sure you also check out GN4LW team rider, Poppy Starr Olsen's interview at  8:08:17


 0:00:26 - "We are the freaks" - The official Vert Attack X song by Patrik "Doc" Bergholtz
0:03:00 - Welcome with Neal Hendrix and J-Mag
0:10:16 - Interview with Jeff "Ffej" Hedges
0:31:12 - Pro/Am Semifinal heat 1
0:55:20 - Interview with Dave Allen
1:07:42 - Pro/Am Semifinal heat 2
1:16:52 - Clay Kreiner smash a light tube
1:37:33 - Interview with Matt Dove
1:52:56 - Pro/Am Semifinal heat 3
2:21:18 - Interview with Bryce Kanights
2:01:13 - Jeromy Green snaps his board
2:58:36 - Masters Semifinal heat 1
3:22:22 - Interview with Josh Borden
3:41:03 - Masters Semifinal heat 2
4:22:46 - Masters Semifinal heat 3
5:14:07 - Interview with Mike Frazier
5:29:43 - Juniors final
5:57:59 - Interview with Sam Beckett
6:14:53 - Bryce Kanights photo slideshow
6:30:28 - Girls final
6:55:37 - Interview with Fernando Elvira
7:07:10 - Interview with Mike John
7:27:45 - Masters final
8:03:38 - Interview with Martin Willners
8:08:17 - Interview with Poppy Starr Olsen
8:27:39 - Pro/Am final
9:03:48 - Interview with the Pro/Am winner - Clay Kreiner
9:37:04 - Prize giving ceremony

Julz Lynn

Lizzie Armanto

Lizzie Armanto

Brighton Zeuner

Jordyn Barratt

Allysha Le

Jordyn Barratt

Nicole Hause

Poppy Starr Olsen

Brighton Zeuner

Poppy Starr Olsen

Lizzie Armanto

Jean Rusen

Brighton Zeuner

Nicole Hause

All Photos by Joanne Barratt

Vert Attack X in Malmo, Sweden rocked!  The girls were fully committing and ripping so hard. If you missed the live feed to the webcast we had here on our site, you missed out. We think this was some of the best skating we have ever seen. They were all pushing each other hard and the jam session at the end was intense.

Final results were:

1st    Lizzie Armanto
2nd  Brighton Zeuner
3rd   Nicole Hause
4th   Allysha Le
5th   Poppy Starr Olsen
6th   Julz Lynn
7th   Jordyn Barratt

Huge thanks to  Vert Attack X, Bryggeriet Skatepark, Vans, John Magnusson, Wallen Media, and all the crew for putting on such a great event year after year and allowing us to host the live feed. More big thanks to photographer Joanne Barratt for shooting the girls practice sessions, prelims and finals for us - her pics were rad and we are stoked to be sharing them with you here!

Watch all the girls skate at Vert Attack - right here live on Saturday! 

The girls final starts at 5:30 PM in Malmo, Sweden so that's  / 8:30 AM PST / 11:30 AM EST

Good luck to all the girls!

Our 7 year old Girl is NOT a 4 Letter Word team rider, Sky Brown, has some great advice that she shared with photographer Christin Rose for her project #Sheplayswewin. We think it's pretty darn solid.

So much happening at Vert Attack, art shows, all girl skate session, the women's contest, bands playing, an all girls skate night - we thought we'd put all the info here in one place so if you are near Malmo, Sweden, or just want to know what's happening, you can check it out.

We can't wait to see all the girls skate on Saturday (Friday here in the USA) via the live feed (More details on that soon!)!  Confirmed girls so far are: Julz Lynn, Lizzie Armanto, Poppy Starr Olsen, Brighton Zeuner, Jean Rusen, Allysha Bergado, Jordyn Barratt, Sky Brown, Rebecca Davies, Valeria Bertaccini

Here' the history and additional  info about this awesome contest.

Vert Attack 10 year anniversary.

The idea behind Vert Attack was to create something unique for skateboard fanatics, especially vert lovers. We wanted to create an annual event where you could meet like-minded people and really enjoy a good vert session. Bryggeriet has always had a good vert ramp, a bit smaller with old school dimensions. A ramp that works for all kind of skaters.

When we started Vert Attack in 2006 vert skating only existed at the arenas and that’s were we saw the opportunity to create something that was for everyone, where focus wasn’t the prize money but more for the session and meeting of other skateboarders. At Vert Attack, everyone’s invited and it’s the people who make the trip and bring their passion to the comp that make it. Year after year they make Vert Attack what it is.

We have reached the tenth anniversary of Vert Attack. It’s been an amazing journey and each year has topped the last one. Vert Attack has grown to become something we couldn’t even dream about. We’ve had so many amazing skateboarders participating, legends like Tony Hawk, Steve Caballero and Christian Hosoi, women like Lizzie Armanto, Alana Smith and Julz Lynn, juniors like Evan Doherty, Tate Carew and Matty Carlisle and established and upcoming professionals like Sam Beckett, Jimmy Wilkins and Chris Russell. There’s been too many to mention basically but there’s still a few more riders on the wish list that we are hoping for this year.

Together with Vans we have set the stage for an amazing tenth anniversary, the greatest vertical freak show on earth, filled with entertainment in the form of live music, exhibitions, presentations and most important of all, the main attraction the Vert show.

Please join us in the celebration on the 31st of March – 2nd of April at Bryggeriet Malmö Skatepark and if you can’t make it over you can follow the web cast on Saturday the 2nd of April for all the final action of the festivities.

Pro skateboarder and Hoopla team rider, Hunter Long has started releasing a new series called "How to Skateboarding" videos on her website. We love how she teaches the "rock to fakie" trick easily by telling you what you need to do, showing you and discussing it a bit more,  and then doing it herself. Great video to help you learn this trick! 

Follow Hunter on her site to see when the next "How to Skateboarding" video is posted!

Suez on the NCDH road trip  / Photo Phill Baldwin

About a month ago we received this letter, and we had to read it twice to fully understand that funding for a longboard skate trip had been pulled because 2 female skaters were going to be included. Read on and be prepared to smile after the stuff that will make your blood boil.

My name is Ashley Winecoff and I am I sophomore at Appalachian State University in North Carolina.

 I am contacting you today in search of some help in way of support for a trip me and my friends at NCDH (check us out on FB and Instagram) are planning for spring break in a couple weeks. The trip consists of the NCDH crew renting a van and traveling through the blue ridge mountains skating the best roads they have to offer.

In the past this trip has been partially skater funded and partially funded by a local skate apparel company. However in the past this trip has been only boys due to lack of female downhill skaters but within the past year myself and my friend Suez Hogue have been graciously accepted and encouraged by the boys of NCDH and they were more than stoked to have us join them on the trip but the apparel company did not share this sentiment. 

The owner of the company did not want to see girls on this trip so the NCDH crew chose not to accept the funds from him because they wanted us to feel wanted and included.

Later, the company ended up helping us out a little but not as much as they had given in the past. I'd like to say that in the end it worked out for the better because we were able to get other rad companies on board instead of just having one exclusive sponsor.


WOW. We were stunned and super proud of these guys who stood up for Ashley and Suez, so we asked Ashley to write a little something about their skate trip and get some rad pics of her and Suez that we could post. It's our small way of showing this apparel company that girls do have a voice and people are interested in seeing them skate.


Here is what Ashley had to say about the trip.

Ashley doing what she loves.  / Photo Phill Baldwin

Two weeks out from Shine Run and I'm still stoked. 

Suez said it best,  "It was an awesome trip to be on with such a wide range of personalities. Every person that you skate with adds something different to the experience and every new experience becomes somethings you've learned from. You can experience a lot in a week when you're shredding with some of the best skaters NC has to offer." 

Suez having the trip of her life   / Photo Phill Baldwin

I only have good things to say about my experience. Skating with people with so much more experience means always having people to help you get better because they have likely faced the challenges you are facing and the NCDH crew is always stoked to help you get better.​ 

This was my first skate trip and it has left me itching for more!


So stoked for these girls and love their story! 

Check out the art show Poseiden Foundation is putting on to help raise funds for their 5th annual #sharetheloveandempowerment Oahu 2016 tour. The event is open to all ages and is FREE, so put April 9th on your calendar and head over to Yocadia Creamery in Leucadia for a great cause. 

Have you been keeping up with Camp Woodward Season 7?  Brighton Zeuner, Jack Zeuner, Zepp Heyes and Damonte Tillman are all in the show and every Monday Camp Woodward releases a new episode, so even if you haven't started watching the series, now is your chance to do some binge watching and catch up on what's been going on while you're hanging out on Easter Break.

Check out these two recent episodes and see which female pro skaters show up to skate with Brighton.

You can see all the episodes HERE

 Creative direction & design by Elise Crigar  / Photos Cole LoCurto 

To see images full size click on one and scroll through!

We are so stoked to have partnered up with GN4LW ambassador Elise Crigar. We love Elise's rad esthetic so we gave her free reign (Ok we may have begged her) to take some of our new GN4LW apparel line out to the skatepark, have some fun, and then design a rad lookbook for us. She absolutely killed it!!

All the apparel you see here is available in our Girl is NOT a 4 Letter Word online SHOP - and we are offering a secret code to give you 30% off your entire order to celebrate this new lookbook - just use the code ELISE at checkout

We are excited to say that we have more cool projects coming up with Elise in the very near future. So stay tuned.... In the meantime check out Elise's Instagram page where she gives you sneak peeks on what we are working on, her sources of inspiration,  and of course skateboarding.

Elise is wearing our "I Wish I Was a Skater" Tee, "Girl is NOT a 4 Letter Word" tee, "Retro Skater Girl" Tank top, and our new "RAD" tee.


SHOP NOW and get 30% off with code ELISE at checkout.

Photos Jen Rosenstein

Inked Magazine has a profile and some pics of pro skateboarder Leticia Bufoni up on it's site this week. Read what Leticia has to say about the very first tattoo she got, which one is her favorite and what makes her keep adding more!

She also weighs in on fav place to skate, who in skateboarding inspires her, and how skateboarding is growing in Brazil.

See it all HERE 

 Lizzie Armanto - Vans Team Rider

In honor of their birthday Vans is offering FREE Shipping on orders that are $49+

Today marks 50 years that Vans has been in business - that's a long time in the footwear industry, which just proves that Vans have serious staying power. Back in the day, just about everyone skated in Vans at one point or another. They were THE shoe and still are to this day, that skaters love. On or off the board Vans just look rad. Doesn't matter if you're rocking solids, checkerboard, low tops, hightops or even slip-ons, they just scream California cool.

Pro skateboarder and Vans team rider Lizzie Armanto is taking over the Vans Snapchat today so jump on there and see what shes sharing - you know it's going to be good!

Happy Birthday Vans and here's to 50 more years!

Wow!  That was a huge surprise and so nice!  Girl is NOT a 4 Letter Word and its founder, former pro skateboarder Cindy Whitehead, were honored on International Women's Day last week by GrindTV along with Olympic Skier Lindsey Vonn, Top ranked pro surfer Sally Fitzgibbons and Olympic snowboarder Hannah Teter, for the work they do as athletes in giving back to the community.

You can read the whole article over at GrindTV.

  Model/skater Leticia Bufoni / Photographer Luiza Campos

 
Leticia Bufoni is the new "it" girl on Canal Off's website. She's modeling more than skateboarding, but looks gorgeous just the same.

We often see fashion editorials with models posing with skateboards and we hear complaints that it's not "real" as the model most likely doesn't skate. Well, Leticia skates - that's for sure, and she holds her own here modeling like a pro.

You can see all of the photos of Leticia over at Canal Off

GN4LW Ambassador Elise Crigar on the SheShreds site!  Photos Ian Logan & Cole LoCurto

Read the rest of this article on the SheShreds site HERE 

We are stoked to announce that we are now part of the She Shreds retail collective! 

What does that mean?  Well, it means that you can now shop us on SheShreds.co and get our rad skate related fashion products right alongside SheShreds snow and wake inspired apparel, as well as items from another one of our favorites female based companies, Pom Pom!

Plus you can check out bios on the SheShreds team riders, their rad ambassadors, and read all about founder Gina Duffy who started SheShreds and is a badass girl herself!

Support female based companies in action sports by checking out companies like the ones mentioned above before you buy!  We thank you for your support!